
OPTHAMOLOGY
Life in Focus
Arthur Benjamin, MD
Reaching the right patients for your high-value procedures takes more than just digital marketing or physician referrals alone. It takes education, authority and compelling marketing that engages and motivates prospective patients to contact your practice.
A custom magazine is uniquely effective for this type of patient acquisition.


A custom magazine is created specifically for your practice and the procedures you most want to promote. It positions you as an authority, gives prospective patients an in-depth look into your practice, approach and patient experience, and educates them about the advanced treatment options available today.
Most importantly, it reaches people who are not actively searching online, don’t know the modern solutions that exist for their condition or are still in the research and consideration phase. These are often the very patients most likely to move forward once they are properly educated and motivated.
A 32-page publication carries weight that a Facebook ad never will. Your practice is the source.
Long-form articles teach patients about modern options — they arrive informed, not skeptical.
Reaches the people who never searched in the first place — often your best prospective patients.
Print magazines sit on coffee tables for weeks. Your message keeps working long after delivery.
We work with healthcare practitioners who provide high-value elective services that can often transform a person’s wellbeing and quality of life.

Three phases, fully managed. We build it, we print it, and you choose how it gets into the hands of your future patients. You handle the consultations.
1
Editorial strategy, long-form articles, photography direction, and design — all developed for your specialty and branded entirely to your practice.

Reads like a respected industry publication, not a sales brochure.
Patient stories, doctor profiles, and a tone that earns long-term confidence.
In-depth articles explain modern treatments patients won’t find in a 30-second ad.
Designed to be picked up, flipped through, and acted on — a real conversion tool.
2
From boutique runs for a single neighborhood to mass distribution across an entire metro area — with the press relationships and rates to back it up.

copies per issue
Long-standing relationships with major printers give our practices exceptional rates at every volume — 2,000 copies for a focused launch or 500,000 for a metro-wide saturation campaign. The economics scale with you.
3
Four proven methods. Use one, mix two, or run all four in parallel — designed to fit your patient acquisition goals and your budget.

Distribute to high-income households in the neighborhoods surrounding your office. We identify the right ZIP codes and the right doors — the people most likely to invest in your procedures.
Hand-curated lists of your best prospective patients — built from condition, age, income, and lifestyle data. Precision over volume when that’s what you need.
Most practices’ databases are a goldmine — people who already know your office but not all of your services, or who are still deliberating treatment. The magazine moves them off the fence.
Place the magazine in your reception area as a high-end brochure. Waiting patients self-educate — the publication does the work of moving “maybes” to “definitely yes.”
Every issue is built for your specialty, your brand, and your community. No two practices look the same.
Our websites are specifically designed to engage and convert high-value cases. We also have SEO and pay-per-click ads services to fully complement your marketing.
STARTING AT
$4,950
With a Custom Magazine. Includes design, development & launch support.

Custom magazines, branded websites, and targeted distribution — everything your practice needs to attract and convert high-value patients. Fully done-for-you, built entirely around you.
